Turn a Shopify product page into an AI UGC video

By Bilal Kammoun. Published , updated .

Naseem is a homeware brand we invented, and its Shopify store is our own demonstration store. Every page of it says so: This is Say It Again's demonstration store. Nothing here is for sale, and the product images are 3D renders.1

This post follows its everyday mug from the product page to the AI UGC video on our home page, and says where we did a step ourselves.

The product page

The mug's page is a Shopify product page like any other: a title, photos and a description. The description says: A stoneware mug in a matte green glaze, flecked with fine dark speckles. Holds 380 ml (13 fl oz) to the brim.1

What Say It Again read from it

Say It Again reads a store from its address. From Naseem it took the store's name, its logo, its colours, a line of its own and its products, each with its photos. What it reads from any Shopify store is in Ads for your Shopify store, made from its link.

The store read for naseemhome.com in Say It Again: the Naseem logo, the store's colours, its line Everyday homeware in one deep green, and its first products, the cap and the floor pouf, each with a Make a video ad button.
The store read in Say It Again.

The scripts it wrote

From the mug's page and a scene we described in a sentence, a small kitchen first thing in the morning, the scripts page wrote one script for each of these angles: Problem / solution, The objection, and The detail nobody mentions.

A script says what the presenter does all the way through, then each shot, its line and how the line is said. The lines can be changed on the page before anything is made.

The scripts page for The everyday mug: its angles, Problem / solution, The objection and The detail nobody mentions, the presenters to choose from, and the first script, whose first line is Fresh pot, and every cup's tiny.
The scripts page for the mug, with the scripts it wrote.

The video, and whose script it was

The video on this page was not made from one of those scripts. We wrote its script ourselves, for our home page, and sent it whole through the scripts page, so what the presenter does, each shot, each line and how it is said are ours, not the scripts page's.

Its moment: First thing in the morning she has just made her coffee, and films a quick video in her kitchen while she drinks the first of it from the mug.

  • AI UGC video
  • Quality: Best
  • Length: 15 seconds
  • Size: 9:16 vertical
  • Presenter: Elle, chosen by us
  • Where the product is: In a hand
  • Captions: On

The video shown is the one we watched start to end and kept, on . An earlier video of the mug, made from a different script, drew a second mug in its last shot, and is not shown.

The mug in the video is made from its photos, not filmed. Before an AI UGC video is made, the sheet that confirms it says so: The product is recreated from your photos. Check its label before you publish.

The same video in other sizes

From the finished video, Other sizes made it again at 4:5 feed, 1:1 square and 16:9 landscape. Other sizes are free.

What it counts as on a plan

Starter is $49 a month for 10 AI UGC videos. Counted in Fast 15-second AI UGC videos. This one is a Best video of 15 seconds, so it counts as 3 AI UGC videos.

Sources

  1. Naseem, The everyday mug, read on .

A text copy of each page, as it read that day, is kept with this page's records.

How Say It Again compares with other tools is on its own page: Compare.

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